From 5.6 Million to a Trillion-Peso Receipt: The Resilient Return of Travel

From the UNESCO streets of Iloilo to the high-stakes B2B tables of PHITEX, the TPB is stepping up. Read about the PHP 1.3 billion marketing push for 2026. Philippines Steps up Tourism Marketing in Asia The Philippine tourism landscape is witnessing a strategic metamorphosis in 2026. After two years of falling short of ambitious arrival […]